Sales & Business Development Manager

OPEN POSITION: Sales & Business Development Manager
Apply by email: hr@gardencitygrounds.ca

Summary

Garden City Groundskeeping Ltd. and Toronto Artificial Grass Corp. are seeking a driven and strategic Sales & Business Development Manager to lead sales performance, marketing initiatives, and business growth across both companies.

This role is ideal for someone who enjoys leadership, relationship-building, strategic planning, and driving measurable business results. You will oversee the Sales Team, lead marketing direction and budget allocation, develop strategic partnerships, and maintain your own book of business while working closely with company leadership to achieve growth objectives.

The ideal candidate is proactive, accountable, commercially minded, and comfortable balancing team leadership with hands-on business development.

Responsibilities

• Lead and manage the Sales Team across both companies
• Conduct regular sales meetings, coaching sessions, and performance reviews
• Collaborate with leadership to establish sales goals, budgets, and growth strategies
• Develop and grow strategic partnerships, referral networks, and territory opportunities
• Maintain and grow a personal book of business through prospecting and relationship development
• Oversee marketing direction, campaigns, events, and budget allocation
• Monitor sales activity, KPIs, pipeline performance, and conversion ratios
• Manage inbound lead distribution and sales reporting processes
• Build and maintain strong relationships with clients, partners, contractors, and stakeholders
• Support customer retention, reputation management, and overall client experience initiatives
• Identify opportunities to improve systems, reporting, and sales processes
• Provide regular sales and performance reporting to leadership

Requirements

• 5+ years of sales leadership, business development, or management experience
• Proven experience leading teams and achieving sales growth targets
• Strong business development, prospecting, and relationship-building skills
• Experience carrying individual sales targets while leading a team
• Experience managing marketing initiatives, budgets, and lead generation strategies
• Strong communication, coaching, leadership, and presentation abilities
• Experience with CRM systems, reporting tools, and sales performance tracking
• Experience in landscaping, construction, artificial turf, or related industries is an asset
• Strong organizational, analytical, and problem-solving skills
• Familiarity with AI tools and technology to improve efficiency and workflows is an asset
• Valid G Driver’s Licence and ability to travel as required

Work Hours

• Full-time, permanent position based on operational needs. This role includes office work, field meetings, networking events, partner development, trade shows, and travel throughout assigned territories as required.

Why Join Garden City

• Competitive salary based on experience
• Performance-based bonus and incentive opportunities
• Annual salary reviews
• Company vehicle for work-related travel
• Company-issued phone and laptop
• Benefits package after probationary period
• Professional development and training opportunities
• Full-time, permanent leadership role with growth potential
• Opportunity to play a key role in the growth and future success of two expanding companies

If you enjoy strategic planning, team leadership, relationship building, and driving measurable business growth, we’d love to hear from you.